Session #6 with Jeanne Liedtka, UVA Darden School of Business

In this session, Jeanne Liedtka, United Technologies Corporation Professor of Business Administration, University of Virginia – Darden School of Business, discussed her upcoming book “Experiencing Design: The Innovator’s Journey”.

This book was created for all those who want to become design thinkers by truly experiencing it. The authors Jeanne Liedtka, Karen Hold, and Jessica Eldridge point out that the innovative potential of design can only be embraced by changing the ways we think and act. That contains the process of becoming a more real and authentic version of ourselves. Therefore it is necessary to dive deep into design experiences to effect positive impacts not only in yourself, but also in your team and organization. With this guide you will be accomplished successfully through different process phases in your personal design thinking journey.

Jeanne Liedtka, United Technologies Corporation Professor of Business Administration, University of Virginia – Darden School of Business

Jeanne M. Liedtka is a faculty member at the University of Virginia’s Darden Graduate School of Business and former chief learning officer at United Technologies Corporation, where she was responsible for overseeing all activities associated with corporate learning and development for the Fortune 50 corporation, including executive education, career development processes, employer-sponsored education and learning portal and web-based activities.

At Darden, where she formerly served as associate dean of the MBA program and as executive director of the Batten Institute, Jeanne works with both MBAs and executives in the areas of design thinking, innovation and leading growth. Her passion is exploring how organizations can engage employees at every level in thinking creatively about the design of powerful futures.

Her current research focuses on design-led innovation in the government and social sector, as does her most recent book, Designing for the Greater Good. Her previous books include: The Catalyst: How You Can Lead Extraordinary Growth (winner of the BusinessWeek best innovation books of 2009); Designing for Growth: A Design Thinking Tool Kit for Managers (winner of the 1800 CEO READ best management book of 2011) and its accompanying field guide, The Designing for Growth Field Book: A Step by Step Guide; The Physics of Business Growth: MindsetsSystem and Process; and Solving Business Problems With Design Thinking: 10 Stories of What Works.

More Spotlight Events

Session #1 “Echos between Australia and Brazil – Creating virtual Design Thinking learning experiences”

In a discussion with GDTA President Uli Weinberg, Ricardo Ruffo and Reinaldo Campos from Echos Innovation Lab in Brazil shared how they are creating online Design Thinking learning experiences between Australia and Brazil.

February 2025: GDTA Spotlight with Impact Week´s Carolin Tänzer

How can Design Thinking drive real change? Since 2015, Impact Week has evolved from a volunteer initiative into a thriving social enterprise, empowering communities, fostering skills, and sparking impactful social businesses.

GDTA Session #7 with Western University: Design Thinking Education without a D.School

Western University is a large, public university in Canada with 11 faculties and schools. Since 2013, they have slowly built up the presence of Design Thinking across the university.

GDTA Spotlight – “Designing your life” with Joann Halpern, Director, Hasso Plattner Institute, New York

At our GDTA Spotlight session on October 21th, Joann Halpern guided us through a “Designing Your Life” workshop, which has been adapted from Bill Burnett and Dave Evans’ book on this subject.

March 2025: GDTA Spotlight with HPI d-school Potsdam

The D-School Potsdam is stepping into a new chapter! With a fresh brand identity and an updated teaching structure, they continue to push the boundaries of Design Thinking education. At the GDTA Spotlight: “Crafting Tomorrow”, Monika Frech, co-head of the academic program team shared

GDTA Spotlight – “Innovation Pace in Times of Pandemic: Research Insights” with Maria Stashenko, Director, Design Thinking Center Moscow

At our GDTA Spotlight session on November 12th, Maria Stashenko, Director, Design Thinking Center Moscow, talked about “Innovation Pace in Times of Pandemic: Research Insights”.

GDTA Spotlight: Reflections from the Global Design Thinking Festival

In 2022, the Global Design Thinking Alliance (GDTA) set out to celebrate Design Thinking coming of age, as well as the discipline’s global expansion.

March 2024: GDTA Spotlight with Prof. Jochen Schweitzer, & Prof. Sihem BenMahmoud-Jouini on “Transform with Design: Creating new Innovation Capabilites with Design Thinking”

Transform with Design presents examples of creative organizations across industries and geographies, and recounts the stories of how they adapted design thinking to build their innovation capabilities. Written by leading industry experts and design-thinking scholars, the book features ten anecdotal experiences by professionals who detail the implementation of design thinking as it unfolded for them. Contributors share how they navigated the many barriers and obstacles they encountered along the way and describe their experience from early beginnings to the present, revealing valuable lessons for anyone who finds themselves in a similar situation.

GDTA Session #10 with The Learning Factory at Penn State University

At our online session on May 18, 2021 Matt Parkinson, Professor and Director of The Learning Factory, College of Engineering at Penn State University, and Jessica Menold, Assistant Professor of Engineering Design at Penn State University, talked about the Design Thinking process that contributed to the development of a new university building, dedicated to Design Thinking and prototyping.

GDTA Spotlight with Prezi Co-Founder Adam Somlai-Fischer

Adam Somlai-Fischer, Co-Founder of Prezi, shared how a personal challenge sparked a global storytelling revolution. Discover the magic of spatial visual storytelling, AI’s role in transforming presentations, and the impact of LLMs on visual thinking.

GDTA Session #9 with Observatory “Design Thinking for Business” at Politecnico di Milano

At the GDTA PowWow on April 30th, 2021 Claudio Dell’Era, Associate Professor in Design Strategy and Director of the Observatory “Design Thinking for Business” of the School of Management at Politecnico di Milano talked about “Transformations in Design Thinking: from Creative Ideating to Critical Reframing“.

GDTA Spotlight with CMR University

On June 27th, 2023 we welcomed Vindhya Umapathy, Design Thinking Lead at CMR University (Bangalore, India). She spoke on the topic of “Fostering Design Thinking Mindsets amongst University Students“.

GDTA Spotlight with Dark Horse Innovation

How passion, collaboration, and persistence turned an idea into a thriving business. Born from one of the first cohorts of the D-School Potsdam, Dark Horse defied the odds to become a sustainable business venture.

April 2025: GDTA Spotlight with Michael Lewrick

Michael Lewrick, bestselling author of The Design Thinking Playbook and AI and Innovation, leads an inspiring session exploring how Artificial Intelligence is transforming Design Thinking practices worldwide.

Session #3 with d-school Cape Town

In a discussion with GDTA President Uli Weinberg, Richard Perez, Founding Director of the Hasso Plattner School of Design Thinking (d-school) at the University of Cape Town, and Faculty Members Luke Doman and Mark Jackson talked about how they adapted their programs during Covid-19, using technology that is accessible for all students, and shared their vision for the future of the d-school at UCT.

GDTA Session #8 with The Design Thinking School at the Lucian Blaga University of Sibiu

Remember the experiments and challenges you faced while starting a new project? Before 2019, Lucian Blaga University of Sibiu didn’t dream a small idea would turn into so many new research projects, competitions to encourage students to innovate and the first D-School in Romania.