GDTA Spotlight with Linda Hickman

At the GDTA Spotlight session on April 26th, 2023, we welcomed Dr. Linda J. Hickman, Associate of the London School of Economics. She talked about “Design Thinking for Startups.”

Founders of startups face many decisions because success depends upon making the right choices. Questions about making the right decisions or finding the right solutions constantly arise.

Linda presented Design Thinking as a suitable framework to develop reliable insights and creative solutions in the start-up process. The presentation showed the challenges that come up when starting a business and the role of design thinking in this process.

Dr. Linda J. Hickman is an entrepreneur, educator, mentor, author, London School of Economics Associate, and founder of Hickman & Associates, a consultancy based in London.

She combines global business development experience at Oracle and Royal Dutch Shell in 37 countries, including a successful launch of a software company, with her practical approach to mentoring organisations and startup teams in strategic skills. Linda teaches entrepreneurship using design thinking to students at LSE and is a Mentor in the European startup community with strong links in London and Berlin. She actively supports the Universität Potsdam, HPI d.school initiative to create an international association of Design Thinking, GDTA – the Global Design Thinking Alliance and in her role at LSE is a founding member of the GDTA. Her research focus is Design Thinking for startups, business models, value chain strategies and was awarded a grant for accelerator research from NESTA, a UK innovation organisation. Research and business publishers include Wiley, Cambridge Press and Pearson, with a forthcoming book for startup founders in progress.

More Spotlight Events

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In his session, Indigenous Inspirations: 5 Design Lessons from 5 Tribal Women, Anirban uncovers timeless, empowering design principles drawn from the lived experiences of tribal women across India—and what they reveal about building more sustainable, human-centered futures.

February 2026: GDTA Spotlight with Agnes Kwek

“Design Thinking is not Enough” – Design thinking has taught a generation of innovators to empathize, ideate, prototype, and test. It has reshaped classrooms, organizations, and how we talk about change. And yet despite decades of user-centered design, we are still failing to meaningfully shift many of the systems we care most about. In this provocative presentation, Agnes Kwek shares the reasons why “great ideas” fail to scale and pilots don’t stick. Drawing on her own experiences of large-scale systems transformation in the public sector, she reframes design thinking as a powerful but incomplete tool. Complex challenges are not user problems; they are system problems. Agnes will share how to design with systems rather than against them. This talk challenges participants to expand their role from problem-solvers to system-shapers. Design thinking set the direction. Systems thinking shows us how to get there. Agnes has over 20 years of career in the Singapore Administrative Service, with a focus on large-scale system transformation. As CEO and founder of MindTheSystem, she has trained over 800 senior executives in managing complex systems. She is based in Paris.

November 2024: GDTA Spotlight with Andrey Khusid

Join us for an exclusive GDTA Spotlight session featuring Andrey Khusid, founder and CEO of Miro! Discover the inspiring journey behind Miro’s creation, the pivotal role of Design Thinking in its development, and the founder’s unique philosophy that shaped the intelligent canvas model. Andrey will share insights on Miro’s latest AI features and his vision for the platform’s future. Don’t miss this chance to learn from a leader who has transformed collaborative workspaces worldwide.

GDTA Spotlight – “Measuring Design Thinking Competencies and Building Experimentation Skills: An Update from the UVA Darden School of Business” with Jeanne Liedtka

In our session held via zoom on February 17th, 2022 at 3:30 pm (CET) / 9:30 am (EST), we welcomed our speaker Jeanne Liedtka from UVA Darden School of Business. 

GDTA Spotlight – “Design Thinking at Universidad Mayor: The Journey of the first Latin American D-School” with D-School Chile

At our GDTA Spotlight session on January 18th, we were welcoming our speakers Isabella Stranger, Gastón Roca and Yael Gitman from D-School Chile. They talked about how the first Latin American D-School came to life at the very core of a Chilean University, what they have built in 3 years of history, and what challenges they are hoping to tackle next.

Session #4 with Arne van Oosterom, Design Thinkers Academy

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June 2024: GDTA Spotlight with Jenni van Niekerk

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At our GDTA Spotlight session on  December 14th, Prof. Dr. André Bresges, Executive Director of the Institute for Physics Didactics at the University of Cologne talked about “Teach to Start Up”. 

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March 2026: GDTA Spotlight “The Agency Continuum” with Samuel Tschepe

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We’re excited to welcome Samuel Tschepe, who brings 15+ years of experience designing impactful learning experiences, with a strong foundation in Design Thinking. His work focuses on helping individuals and teams confidently balance human intuition and AI—not by choosing one over the other, but by blending both with intention.

February 2025: GDTA Spotlight with Impact Week´s Carolin Tänzer

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May 2025: GDTA Spotlight with Arne van Oosterom

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GDTA Spotlight with Dark Horse Innovation

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