Session #1 “Echos between Australia and Brazil – Creating virtual Design Thinking learning experiences”

In a discussion with GDTA President Uli Weinberg, Ricardo Ruffo and Reinaldo Campos from Echos Innovation Lab in Brazil shared how they are creating online Design Thinking learning experiences between Australia and Brazil.

Ricardo Ruffo – Global CEO and founder at Echos  

Ricardo Ruffo is a born entrepreneur, educator, speaker and explorer. He is the founder and global CEO of Echos, an independent innovation lab driven by design and its business units: School of Design Thinking, helping to shape the next generation of innovators in 3 countries, Echos – Innovation Projects and Echos – Ventures. Naturally curious, love gets ideas flying off the paper. He always tries to see things from different angles to enact better futures. In his free time, spend exploring uninhabited places around the world surfing..

Reinaldo Campos – Partner & Head of Learning Experiences at Echos

Partner at Echos, where he has been Head of Learning Experiences since 2015, Reinaldo participated in several teams as a consultant and instructor in innovation and training projects with corporate clients in the media, health, finance, education and civil construction, among others. Among the main projects is the Google News Initiative Design Accelerator with media and communication companies in Asia-Pacific.

More Spotlight Events

March 2025: GDTA Spotlight with HPI d-school Potsdam

The D-School Potsdam is stepping into a new chapter! With a fresh brand identity and an updated teaching structure, they continue to push the boundaries of Design Thinking education. At the GDTA Spotlight: “Crafting Tomorrow”, Monika Frech, co-head of the academic program team shared

GDTA Session #8 with The Design Thinking School at the Lucian Blaga University of Sibiu

Remember the experiments and challenges you faced while starting a new project? Before 2019, Lucian Blaga University of Sibiu didn’t dream a small idea would turn into so many new research projects, competitions to encourage students to innovate and the first D-School in Romania.

GDTA Spotlight with University College Cork

The GDTA Spotlight session on March 23rd, 2023 was about “Art thinking and design thinking in University College Cork: An innovation ‘marriage’ made in heaven.”

GDTA Spotlight: “Celebrate Design Thinking Coming of Age”

Design Thinking has been reshaping the minds of many students and professionals globally for the past 20 years and is fast becoming the winning mindset that drives innovation and solutions to complex problems of our time. The mindset has seen major support from academia and professional networks with some great expansion over the years.

GDTA Spotlight with V&A Dundee – “Entangled Values: The Power of Networks”

In our session held via zoom on April 7th, 2022 at 4:00 pm (CEST) / 10:00 am (EDT), we welcomed our speakers Lynne Martin, Strategic Lead for Design for Business at V&A Dundee, and Annie Marrs, Lead Officer at UNESCO City of Design Dundee. Lynne and Annie talked about “Entangled Values: The Power of Networks”.

April 2025: GDTA Spotlight with Michael Lewrick

Michael Lewrick, bestselling author of The Design Thinking Playbook and AI and Innovation, leads an inspiring session exploring how Artificial Intelligence is transforming Design Thinking practices worldwide.

February 2024: GDTA Spotlight with SNS Institutions

In our talk on February 20th, 2024 four educators from SNS Insitutions Coimbatore, India shared their insights on Design Thinking in education starting with K12 to PhD in several streams. SNS had recently crossed 25yr mark with nearly 14K + student fraternity and nearly 37k+ alma mater. The Design Thinking Framework is applied to improve the quality of teaching methodologies to increase student engagement. For this to come true, one measure introduced is 3P Culture: Purpose, Process, People.

GDTA Session #10 with The Learning Factory at Penn State University

At our online session on May 18, 2021 Matt Parkinson, Professor and Director of The Learning Factory, College of Engineering at Penn State University, and Jessica Menold, Assistant Professor of Engineering Design at Penn State University, talked about the Design Thinking process that contributed to the development of a new university building, dedicated to Design Thinking and prototyping.

Session #4 with Arne van Oosterom, Design Thinkers Academy

After 16 years of running projects using Design Thinking, teaching it, living it, Arne came to some important conclusions. During this session he shared these moments of clarity and darkness and left participants optimistic, energised and proud to be part of the Design Thinking movement.

June 2024: GDTA Spotlight with Jenni van Niekerk

Join us for a free session of the GDTA Spotlight on Tuesday, June 18th at 9.00 am SAST / 7.00am GMT for “Connecting the African Design Thinking Community: An Emergent Learning Network” with Jenni van Niekerk!

GDTA Spotlight – “Designing your life” with Joann Halpern, Director, Hasso Plattner Institute, New York

At our GDTA Spotlight session on October 21th, Joann Halpern guided us through a “Designing Your Life” workshop, which has been adapted from Bill Burnett and Dave Evans’ book on this subject.

GDTA Spotlight Special: Value-based engineering with Design Thinking

The Global Design Thinking Alliance, in collaboration with the IEEE Standards Association and Vienna University of Economics and Business, invited you to the GDTA Spotlight Special Edition “Value-Based Engineering in Design Thinking,” which took place on March 10th, 2022, from 9:00-11:30 am (EST) / 3:00-5:30 pm (CET) via Zoom.

Session #6 with Jeanne Liedtka, UVA Darden School of Business

In this session, Jeanne Liedtka, United Technologies Corporation Professor of Business Administration, University of Virginia – Darden School of Business, discussed her upcoming book “Experiencing Design: The Innovator’s Journey”.

GDTA Spotlight with Penn State University

On September 12th, 2023 we welcomed our speakers Jessica Menold, Associate Professor in the School of Engineering Design and Innovation and the Department of Mechanical Engineering, and also Dr. Matt Parkinson, Professor of Engineering Design and Mechanical Engineering at Penn State University.

GDTA Spotlight – “Innovation Pace in Times of Pandemic: Research Insights” with Maria Stashenko, Director, Design Thinking Center Moscow

At our GDTA Spotlight session on November 12th, Maria Stashenko, Director, Design Thinking Center Moscow, talked about “Innovation Pace in Times of Pandemic: Research Insights”.

GDTA Spotlight with CMR University

On June 27th, 2023 we welcomed Vindhya Umapathy, Design Thinking Lead at CMR University (Bangalore, India). She spoke on the topic of “Fostering Design Thinking Mindsets amongst University Students“.